Data Retention Policy

Data Retention Policy

Effective Date: 01-01-2025
Last Updated: 01-04-2025

At Laven Technologies Pvt Ltd, we are committed to protecting your privacy and handling your personal data with transparency and care. This Data Retention Policy outlines how long we retain your personal information and the criteria we use to determine that period.

1. Types of Data We Collect

We may collect and retain the following categories of personal data:

Retention Periods

Data Type Retention Period
Customer account information As long as the account is active, or up to 5 years after last activity
Order and transaction data 7 years (for tax and legal compliance)
Support requests & communications 2 years from date of last contact
Website analytics & cookies Up to 26 months (Google Analytics standard)
Marketing preferences (opt-in/opt-out) Until user withdraws consent or account is deleted

Data Deletion or Anonymization

Once the retention period ends, we will:

Request for Deletion

Legal and Regulatory Requirements

We may retain certain data for longer periods where required by:

Data Security

All retained data is protected with appropriate technical and organizational measures to prevent unauthorized access, misuse, or disclosure.